Allow for Flexible Work
When work is based on real-time exchange, everyone has to overlap in time. You know, like meetings and that sort of thing. Oh, yay, meetings.
With custom applications tailored to individual workflows, and integrated across teams, people can handle work on their own schedule -- while keeping in sync. Flexibility for individuals means that real-time meetings can be socially-relevant, co-creative gatherings -- not inefficient To Do list reconciling.